Maximize Conversions with a Strategic Approach to Live Chat

A talk by Jon Tucker
CEO, HelpFlow

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About this talk

Jon Tucker is CEO of HelpFlow, a provider of 24/7 live chat and customer service teams for 100+ eCommerce stores. Launched in 2015, their team of agents has produced nearly $100M in chat revenue for a wide range of stores using a conversion-focused approach to live chat.

HelpFlow provides 24/7 live chat and customer service teams to 100+ eCommerce stores. HelpFlow's team of agents maximize conversion by recovering checkout abandons, integrating with cart recovery emails, and helping engaged website visitors overcome what's stopping them from entering the checkout process.

Most stores think of live chat as a customer service cost center, but it can be as a massive conversion driver to recover a big chunk of checkout abandons and drive even more conversions earlier in the purchase flow. At HelpFlow, we've helped 100s of eCommerce stores drive conversions by providing 24/7 live chat teams at a fraction of the cost of running live chat in house (i.e. our 24/7 team can chat with your visitors).

In this talk, I'll share the strategies we've used to drive nearly $100M in live chat revenue for a wide range of stores:

(1) How to predict checkout abandons and engage directly in the checkout flow. (2) How to integrate live chat into cart abandonment emails to supercharge results. (3) How to identify highly engaged prospects prior to checkout, and convert them.

You'll walk away with actionable insights you can implement quickly to maximize conversions with live chat.

Black Friday Blueprint from HelpFlow

It’s that time of the year again! Black Friday, Cyber Monday, and the lead up to Christmas can be a killer time of year for some e-commerce businesses. If you play your cards right, you can drive 50% of your revenue during this time and a big chunk of your annual profits. In this blueprint: - We will discuss the importance of starting your ads and email in early November and how to craft the perfect offer that’s great for your customers and healthy for your business. - We will also discuss the email and ad sequence to use specifically for Black Friday, Cyber Monday and the weeks leading up to Christmas. We will talk through how to maximize sales with upsells and granular retargeting. - You’ll see how to avoid the “Oh my God!” mistakes businesses make that cause their entire strategy to burn down due to website and systems issues. - And of course, how to nail customer service during this busy time. Download the Black Friday Blueprint from HelpFlow at https://helpflow.net/ecommsummit2020

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